Just First, Ask Later

CAPACITY
Freelance

CLIENT
Sydney Opera House

CATEGORY
Event Identity

ROLE
Jump First, Ask Later is a blend of parkour, breakdancing and theatrical dialogue to tell the stories of six young members of the Dauntless Movement Crew - underground champions from Fairfield in Western Sydney.

Performing at the Sydney Opera House, I was tasked to create the event look and feel for rollout across print and digital. Appealing primarily to a teenage audience between 13 and 18 years of age, the design had to also be accessible for youth in their early 20's and families with older kids. Working with provided imagery, I focussed on showing movement within the static digi screens and print collateral to represent the type of fluid and active performance found within the show.

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